Unbuy: An exploration in anti-consumption

Early last year, I was trying to figure out a way to help people reduce their personal material consumption and landed on a concept called Unbuy. Unbuy is a service that helps you set goals, reduce your impact, and save money by buying less.

Unbuy focuses on the first word of the ‘reduce, reuse, recycle’ mantra – reducing consumption at its core. Here’s how it works:

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